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The real build vs. buy question in martech is around talent, not technology

Sun Mar 27 , 2022
[ad_1] “One of the things that doesn’t get talked about as much as it should in martech is the gap between the technology that is installed and the skills that exist in the organization.” In a recent interview I had with Anita Brearton, CEO of CabinetM, this was one of […]