The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.
Google processes more than 8.5 billion searches every day. That’s more than 100,000 searches per second, thousands of which could lead a user to a purchase.
It’s no wonder, then, that 60% of marketers list SEO as their number one inbound marketing priority.
But generating organic traffic comes with challenges. Google has hundreds of billions of webpages in its index, competing for the top spots on search result pages. Not to mention, when you’re writing